Digital Analytics Lead - Tag Mgnt Software / Product Roadmap
Myclient are a leading B2C brand. A household name with a hugely loyal following and an extremely high transactional platform. The Digital Analytics Lead will play a crucial role introducing a Tag Management Solution to the business and driving best practice across this area.
The Digital Analytics Lead will be working closely with the digital marketing team and data insights team across 19 different Products. The role will report into the BI Manager. You would be the first person in the team which you will grow over the first 6 months / 1 year.
Implementing and rolling out a Tag Management Solution (Google Tag Manager / Tealium / Adobe DTM / Signal etc..)
Introducing governance and best practice around tagging
Creating a roadmap of new technology for tagging and work closely with marketing and digital insights team
Experience with tagging technologies and putting governance and best practice around the use of the software solution.
Experience of tag management solutions ideally not tied to one solution but open-minded as to what would be the best tool for the job.
Ideally you will have an online background from a similar high volume site.
If the role sounds of interest and you feel you have the experience required please send me your CV and I will call you to discuss the role in more detail.